Daily Demand by Number of Function Rooms
Daily Demand by Number of Function Rooms shows you the total number of function rooms requested, by day and by booking
Also called an enquiry. A piece of business that consists of one or more events over one or more days. Can be of any status, for example Prospect, Definite, or Lost/Cxl. status, grouped by month. Use it together with Daily Demand by Status, to understand your demand for multi-room and complex bookings. You can investigate if such bookings help you use your space most effectively.
If you have access to several venues Any business that sells function space. For example, hotel, conference centre or a sporting arena., this page is not available in Multi Property Mode.
Using Daily Demand
- On the Trend Analysis menu, select Daily Demand, and click By Number of Function Rooms.The Daily Demand by Number of Function Rooms page displays.
- If necessary, use the Formatting Key to update the definitions of the colour-coded demand levels and of Lost/Cxl and Turn Down business.
- Click one or more filter buttons to change how you view the data.See Filters for a list of filters and how to use them.
- Click a number in the Data Table to view a detailed Bookings Report on these values.
- Click Export to Excel in the Bookings Report window to export this data for further review.
- Click Close to exit the Bookings Report window.
- Click the PDF option
to convert and save the current page as a PDF file.
Data Details
| Column | Description |
|---|---|
| Event Month | The month in which an event occurs. Defaults to January through December of the current year. If you select multiple years in the filter, the table sorts by Event Month first, so all January data appears together, then all February data.. |
| Year | The year in which the event occurs. If you select multiple years in the filter, the table sorts by Event Month first, so all January data appears together, then all February data.. |
| Status | The booking Also called an enquiry. A piece of business that consists of one or more events over one or more days. Can be of any status, for example Prospect, Definite, or Lost/Cxl. status: Prospect The booking status of an unconfirmed event. You have no verbal or written confirmation, but you might hold space provisionally., Tentative The booking status of an event that the client has verbally confirmed. You have sent them a contract., Definite The booking status of an event for which you have received the signed contract from the client., Lost/Cxl Lost: the client decides not to hold a prospect or tentative event at your venue. and Turn Down Also known as denials. It’s the booking status of events for which you decide not to offer availability. This can be because you don't have the space available, or because you believe it is not the right piece of business.. |
| Day |
Shows the number of function rooms included in bookings that occur on that day and that match the status. The system only counts function rooms with the Include in Daily Demand checkbox selected on the Function Rooms tab of Database Setup. This number differs from the otherwise similar Daily Demand by Status report, which displays the number of bookings. Saturdays and Sundays are shaded in grey. Function rooms for a booking that spans multiple days are counted on each of the days. Click any of the values to view the Booking Details. The Total row at the bottom of each month is colour-coded based on the values in the Formatting Key legend. |
| Total | The sum of the number of function rooms by status by day and month. A black triangle  indicates that you entered an event for that day. Hover over the triangle to see the event name and date range. |
Best Practices
Investigate Multi-Room Complex Bookings
Use this page together with the Daily Demand by Status to find the days or periods when your demand by number of function rooms is considerably higher than your demand by number of bookings. Those days or periods usually include bookings with higher number of attendees and more complex requirements. Those bookings deserve further investigation to check if they are of higher value.
Click on the values for such days and find the specific bookings. Then investigate in your Sales and Catering system. Is the booking financially attractive, for example, because it includes nightly dinners, bar spend, break out rooms, and multiple guest room nights?Or does it block a lot of your function rooms without matching average spend, indicating that it's not a good utilisation of your space?
For past dates, click the values for Lost/Cxl and Turn Down bookings and review the reasons. This helps you understand why these multi-room bookings didn't turn definite, and you can build or update your strategy accordingly.
